top of page

MERCK
Challenge
To create an internal campaign to entice employees to sign up for free on-demand training.
Insight
Present the benefit not as a task but as a way to improve self-development.
solution
A campaign that highlighted flexibility. How much control you had over how, where and when you could access your training.
Art direction - Alex Kaminski
Design - Alex Kaminski
![]() | ![]() |
---|
bottom of page